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Social Media Infographic by Compendium reveals differences between social media marketing to business vs consumers.

Who woulda known that an exclamation point would be a plus on LinkedIn and a  minus on Twitter? Who would have thought that a mere 1-5 words would be the most appropriate length of tweet if aimed at consumers? Regular business users of social media owe a big Thank You to content marketing company Compendium.  The infographic below …

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Marketing your Business on a Shoestring Budget, or Bootstrapped Marketing. #in

Ken Mair has prepared this excellent piece on marketing small business using bootstrapped resources, something very near and dear to my heart as a small business and startup guy. Written in spring 2011, it is a very good roadmap for any small business.  Click the thumbnail below for take on failure and how it breeds success. #in #success …

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Interesting that a Facebook user is worth more than a LinkedIn user…

I don’t understand how it is even remotely possible that the market would value a Facebook user at more than a LinkedIn user. I have never clicked on a Facebook ad.  I suspect I’m not alone.  Neither I, nor any person on earth, has EVER paid to be a Facebook user.  On the other hand, …

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WePay put the freeze on PayPal’s developer conference.

WePay put a different spin on Elvis Dumervil Jersey guerrilla marketing last fall at PayPal’s developer conference.  Elvis Dumervil Authentic Jersey Using a bit of ingenuity, sprinkled with chutzpah, Elvis Dumervil Womens Jersey they managed to Elvis Dumervil Youth Jersey put “the freeze” Elvis Dumervil Kids Jersey on often-hated giant PayPal. See the article on …

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Excellent article for budding Startup CEO’s and their teams…

Antonio Garcia-Martinez is former merchant bankder who started AdGrok, a company that makes using online advertising easier for businesses.  He wrote this article about what to expect and how to plan for the worst as a startup company.  This all applies even more in the high tech space than anywhere, due to the short half lives that ideas …

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